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By Rick Pendergraft

Dear Reader,

I come to you today from Ben Hur, Virginia. First, I challenge you the reader to find Ben Hur on a map. It consist of a Wal-Mart, a convenience store, and a flashing yellow light.

The reason I am here is for the funeral of my paternal grandmother. She passed away the other day at the wonderful age of 91. She lived a long life and raised six children. She got to see her 20 grandchildren grow into adulthood and lived to see 24 great-grandchildren born.

It was 13 years ago that I was here for the same reason. Except that back in 1995, it was my maternal grandmother that had passed away.

As I was arriving in Ben Hur, the memory of being here 13 years ago started to come back to me. It stands out because my oldest son was barely a week old when it happened. I remember that I had one of the old Motorola handheld phones that resembled a two-way radio. It was big and bulky and could be used as a dumbbell when it wasnt being used for communicating with my frantic wife, who had been left alone with a newborn child. The phone may have been first-generation cell technology, but it worked. And I was floored by this fact given how remote the area is.

This brings me to the point of todays article. Thirteen years ago, the shear thought of my cell phone actually working was astonishing. Now I am able to use a wireless Internet card to connect to the Web and my TradeStation trading platform.

It is simply amazing how far the world of communication has come over the past two decades. In particular, I am talking about the influence technology has had on the financial markets. When I first started in the investment industry some 20 years ago, you had to be beside the Quotron at your office in order to trade. If you were really dedicated and successful, you had a Quotron in your home.

Now, anyone with an account and an Internet connection has the same access to most of the information we paid dearly for in the late 80s. Not only can you trade from just about anywhere, but you also get information at an unbelievable rate. I have a Briefing.com account and for a reasonable fee, I get almost all financial news within seconds of it being released.

The effect on the industry is phenomenal. News is disseminated in an instant. Individuals can place their own trades with amazing ease via the Internet.

As a result of these technological advancements, the investing world has changed. I dont think you can just buy and hold a stock anymore, at least not without keeping an eye on it.

With so many investors doing their own research and entering their own trades, the markets have become more volatile in the past 15 years. Individual investors have a tendency to react more emotionally than a professional institutional investor.

I encourage you to keep emotions out of your trading and, if possible, take advantage of those acting on emotion.

The rules have changed over the past 13 years and if you want to win, you have to change your game. Even the recently retired Bob Knight changed his strategy as the rules changed in college basketball. As a result of him changing, he retired with the most wins in mens college basketball history.

Good luck and good trading,

Rick